“So, You Received a Demand Letter” by William Cole and Matthew Orr
The authors write: “Sometimes it’s fun checking the mail. Sometimes it isn’t. Like other industries, companies operating in the hyper-competitive natural products space may receive, from time to time, a demand letter from an attorney, outlining a purported legal claim by a consumer or competitor. While there is no immunity from such letters, knowledge is power and can enhance your response.”
Read the full article here.